Say “Thank you!” at an Awards Gala with a twist
Context
Following a successful internal communication campaign focused on rewards & recognition, the client wants to make another dedication to the employees with whom he developed the business.
This dedication is about to take the form of the “Thank you!” Digital Gala, an awards gala for the ones who are building the future with a lot of bravery and sense of responsibility. The moment aims to highlight the collective power and show appreciation for the results and the effort made at the end of an extremely difficult pandemic year.
The format of the event must equally be business-related and engaging.
The company is part of the construction industry and is one of the top 3 players on the market, at a national level.
Solution
A hybrid event with a twist of improvisation, broadcasted from a studio seen through a live stream of over 300 employees.
The “Thank you!” Awards Gala was centred around the importance of the employees’ community in what concerns the continuity. The success was celebrated through various entertainment moments, presented by two uncommon MCs, improv actors. Besides the informal interviews with guests present in the studio, they surprised the public with an original song, specifically composed for this very moment.
The entire evening had a unique rhythm: the welcoming took place with live piano music, and the presentation of the results and objectives through the years of 2020-2021 were accompanied by a musical wrap-up and an improvisation show.
Objectives
❏ improving communication in the organization and the quality of interpersonal relationships;
❏ increasing performance by promoting personal examples and successful practices;
❏ increasing the motivation level of employees by recognizing and appreciating performance.
Details
❏ 300 participants
❏ 2h of live streaming
❏ Hybrid event: online & studio
❏ 1 account manager, 1 customer experience manager
❏ 1 creation team
❏ 1 production team
Media Gallery
